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One of 10 houses in Blake Park constructed by the builders Burdo & Boyd, including five in a row at this end of Welland Road, 99 Welland Road was the home at first of Israel and Ida Liebman and their family.

Israel Liebman (1887-1976), and his wife Ida (born c1892 in New York) were both the children of Russian immigrants. Israel Liebman was a florist and later a flower broker. A 1960 profile of him in the Christian Science Monitor (the Liebmans were still in Brookline at the time but no longer on Welland Road) described how, at the end if his working day, he would give away hundreds of unsold flowers to passerby on the streets of Brookline "rather than see them sold...for practically nothing."

"He's been selling flowers all his life," wrote the Monitor, "even as a small boy clandestinely peddling them on Boston streets, one step ahead of the friendly policeman."

The Liebmans were listed at this address until the late 1940s. The 1930 U.S. Census listed the residents of 103 Welland Road as: Israel Liebman, 42, florist; Ida Leibman, 38, born New York; Marc Liebman, 15; Barbette Liebman, 12; and Catherine Cassidy, 20, servant, born Irish Free State. The house was valued at $15,000.